URL
g-steel.gr
Client
G-Steel Metal
Category
Branding & Strategy
About the project
Sensis Media designed the visual identity of G-Steel Metal, a metal cutting and processing plant running a 12 kW fiber laser. The mark is the process itself: a horizontal beam runs through the wordmark and ends in a flash, the moment the laser meets the sheet.
The system rests on a single shade of blue so it reproduces correctly in engraving, stickers, uniforms and vehicles. One Roboto family keeps a single rhythm across display and body.
Rules
Orange on the number only. Spark Orange appears exclusively on the hero “12 kW”, nowhere else.
Write the number, not the adjective. Every claim rests on a figure: 12 kW, 40 mm, 3000×1500.
